What data collection strategies are used in quantitative research? Why?

Data collection strategies and the establishment of trus

In quantitative research, data collection methods are usually standardized questionnaires and surveys as well as measurements and direct observation. They are employed because they offer a reliable, consistent way of comparing data collected from various sources. Due to the standardization of surveys and questionnaires, researchers can quickly collect large volumes of data while maintaining consistency. Researchers can explore the subject more deeply by interviewing individuals who have personal experiences with it. Researchers can gain insights into the way people react to different situations or interact. The measurements can be made using different tools, such as scales, thermometers or blood pressure gauges. The information gathered by these techniques can be quantified and analyzed, which allows researchers to draw meaningful conclusions.