List an objective for each business goal to explain what the company needs to do to achieve the goal. 

Sales Goal: To increase sales
Exploring new marketing channels, such as email campaigns and social media, is the objective. and create targeted content to drive potential customers towards the company’s website.

Customer satisfaction is the business goal.
Goal: Establish policies and procedures that ensure customer complaints are dealt with quickly and efficiently. Develop a process for collecting feedback from customers to identify improvement areas.