How would you describe CAM and the typical person who uses CAM? 

CAM is a term for Complementary and Alternative Medicine. It works alongside traditional medicine. The modalities include acupuncture and herbal medicine, as well as homeopathy, chiropractic treatment, and other forms of healthcare. CAM practitioners are more concerned with treating the person as a whole rather than focusing on a single symptom. A typical CAM user is someone who wants to enhance their health and wellbeing through natural remedies that aren’t typically part of conventional medicine.

Many people who use CAM have tried traditional treatments but feel they haven’t achieved the desired results or don’t want to rely solely on pharmaceutical treatments/procedures for relief. Some people are open to alternative treatments before resorting more radical interventions.

In conclusion, CAM is gaining popularity as more people become aware of its potential benefits hence why it’s important ensure all relevant information has been obtained prior starting any regime especially since this field encompasses vast array of practices over time.