Ashford University| HIM 301 Introduction to Health Informatics | Ashford University
It is clear that the trends are different in each location and time. The trend in Location A is that sales are increasing each year between 2015 and 2019. It could be that the increased spending power of consumers, better marketing strategies, or an expanded customer base are all contributing factors. Location B also shows an increase in sales from 2016 to 2018 followed by a drop in 2019. This could be due to varying factors, such as competition or changes in price.
While the two locations appear to have similar overall trends, there are some differences that can be seen when analyzing specific years. For example, while both locations show a decrease in 2017 compared with previous years, Location B’s drop appears much steeper than that of Location A – this indicates that something different may have happened in Location B during this time such as an influx of cheaper competitors or a negative change in consumer sentiment.
The seasonality of these fluctuations can be determined by the fact that some locations have more visitors than others. This would mean they will experience higher levels in sales at peak times compared to their neighbours.
The data shows that there has been an overall increase in both places. However, certain years or months can differ depending on seasonality or competition. It is therefore important for companies operating multiple locations to be aware of how these localised factors may impact performance over time.