Create a  persuasive memo describing Best Game Productions’ dilemma to an internal stakeholder. 

Com 537 Week 4 Internal and External Persuasive Communication

You: Internal Stakeholders
Best Game Productions
Topic: Our dilemma

Best Game Productions is facing a serious dilemma. Fantasy Quest is our flagship title, and it has not performed well in the marketplace. This has resulted in losses for Best Game Productions. In order to remain competitive and ensure future success, we must take some difficult decisions.

The two options we have come up with are to either reduce costs through staff reductions or increase marketing resources so Fantasy Quest is able to reach its potential. The former would certainly reduce overhead expenses but could also lead to decreased morale among employees; whereas the latter is riskier as there’s no guarantee that it will result in increased revenue–but if done correctly it could help boost sales significantly.

Please let us know what you think about the future of BGP so it can continue to be a market leader. We appreciate all thoughts/recommendations you may have and thank you advance for helping find best solution possible.

Sincerely,
Best Game Productions