Apply strategies from Porter’s model to make Quebecor Printing’s business more profitable.

Discussion 21 | Business & Finance homework help

Porter’s Five Forces model is a great tool for analyzing the competitive dynamics of an industry in order to identify areas that can be improved. Quebecor Printing could use several different strategies to increase their profitability. They could first explore partnerships to increase their market reach. This would allow them to have a bigger customer base, and possibly leverage economies of size when it comes production costs. Additionally, they should consider introducing a loyalty program or “frequent buyer” system which will encourage customers to keep coming back; this will provide additional revenue as well as reinforce positive public perception about the company’s products/services. Quebecor Printing could also use automation and data analysis to reduce costs, improve productivity and increase efficiency. This would give them an edge on their competitors. Ultimately, by employing different components from Porter’s model, Quebecor Printing can position themselves for success while also increasing profitability in the long run