This is the first of several “Consulting Reports” that will help you build a body of research and ideas which will provide a valuable framework as you write larger Project papers throughout the course. The scenario is the following:
For an upcoming town hall with the CEO of your company, all business analysts (that’s you) have been asked to draft a consulting report. The intent of this report is to understand the organizational structure and management style of one global company drawn from a list, to analyze its Corporate Social Responsibility (“CSR”) success stories, and to apply its best practices in the global health and beauty company you currently work for. To begin, you will select a company from the List of Companies document. Next, visit the webpage links provided for the company and identify the various functional areas in the company and its approach to CSR.
Prompt:
Your task is to draft a consulting report to your CEO. Your report should include the following
information:
1. Define and differentiate the various functional areas, departments, or business units of your
chosen company.
2. Analyze how these functional areas, departments, or business units work together to achieve
strategic and operational goals. For example, consider their product design or customer service achievements.
a. What sets your chosen company apart from its competitors?
b. What strategies of your chosen company can be applied to the global health and beauty company that you currently work for in this scenario?
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